One look at Brad Real and the last thing you would think is rap artist. Refusing to conform to the stereotypes of today’s hip hop scene, Brad strives to stay true to his beliefs and how he was raised. Focusing more on lyrical content than catchy hooks, he wants nothing more than to give back to the art-form that has given him so much already. Brad Real was born and raised in Indianapolis, Indiana. Surrounded by Midwestern roots, his music reflects the life he has lived and the experiences he has gained. As any listener will find, Brad has the ability to take his thoughts and ideas and apply them in a way that makes the listener feel like they are a part of the song. Drawing on influences with socially conscious lyrics such as Talib Kweli, Lupe Fiasco & Common and also bringing the passion and flare of more mainstream artists such as Drake, Eminem & Fabolous; Brad Real is a part of socially conscious poetic rap scene, but at times, with a mainstream sound... effectively bridging the gap between the two audiences. In addition to his talents on the mic, Brad Real has a degree in sales and marketing. He is able to utilize these skills not only for managing his business, but also for making his music relevant for many different types of audiences. By drawing on his experiences in corporate America, Brad Real knows exactly what kind of dedication and determination success requires. Brad Real's first album "The Battle Within: Volume 1" quickly became a fan favorite. Teaming up with local music producer Nick J, the album has been the ultimate tool for Brad Real to burst onto the music scene. His second album, "Married to the Music," also produced by Nick J, was released on March 16, 2010. Brad Real has performed at many of Central Indiana's hottest venues, including Birdy's, Bently's, Ugly Monkey and the Vollrath. Either as a headliner, or sharing the stage with the likes of Mudkids, Rusty Redenbacher, A.C.E. O.N.E. and Son of Thought, he brings tremendous energy to each performance. Brad has also opened for national headliner Cypress Hill. Named as one of Indianapolis' most promising hip-hop artists by Indy Metromix, his New Year's Eve show was named to the Top Ten Things to Do in Indianapolis by NUVO, Indy Metromix and the Indy Star. The Artist Interview, 1-on-1 with Brad Real, on IndyConcerts.com provides an excellent look at the artist that is quickly becoming one of the leading voices of positive, intellectual Hip-Hop.